Cut - The 4Cs of a Diamond
buying guide diamond cuts diamonds
Cian Griffin 3 min read
Cut - The 4Cs of a Diamond

What is the most important C for your engagement ring? It's not what you think. While many focus on size, a diamond's Cut is the true engine of its sparkle, fire, and brilliance. A large, colourless diamond can appear dull and lifeless if it has a poor cut. Before you start your bespoke journey, learn why our Griffin & Co. jewellers believe you should never compromise on Cut.

What does 'bespoke engagement ring' actually mean?
I don't have a clear design in mind. Is bespoke still for me?
How long does the bespoke engagement ring process take?
What is the first step to starting my bespoke ring?
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